10 Comments
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Herry Fahrur Rizal's avatar

I always return here to reread this great post when I feel lost in building community. Thanks a million for writing this post, David! :)

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David Spinks's avatar

That means a great deal Herry. Thanks for sharing this.

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Dean Watson's avatar

This is such a phenomenal post David. Your clients are lucky to work with you!

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David Spinks's avatar

Thanks Dean!

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Shebuel Inyang's avatar

Such an amazing piece of knowledge for me. Thank you for sharing.

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David Spinks's avatar

appreciate you reading!

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Alessio Fattorini's avatar

Question, is "content" a good tool to find the small group of believers? A tool to filter the right people.

Big fans of newsletter or podcast.. Maybe this is the small group of people you can start with

I guess that if you wanna create a new community of community professionals you would start with your newsletter readers, right?

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David Spinks's avatar

Good question.

If you already have an audience then yes, you can filter that audience to identify a core group of believer for the community you’re launching.

But if you don’t already have an audience, I wouldn’t start with content. It will take a really long time. Maybe you can write a few pieces of content that will help you convince the believers to join you. But I think you need to go direct to the believers.

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Alessio Fattorini's avatar

Such a great post! You took the commitment curve to the next level. Thanks for insights like that.. keep going man.. we're with you.

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Kuzote Lohe (Akuzo)'s avatar

Great one.

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